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City Strategy

Vision: An attractive and successful growth city 2030

The city’s appeal is built on a unique history, a sustainable economy, diverse culture, a blend of rural and urban environments, and a safe, child-friendly everyday life.

Four people standing in a row, smiling at the camera.

Values: Boldly and positively together

Our values define our direction. Boldness means the courage to renew and tackle even difficult issues. Positivity is the ability to see opportunities and successes. Working together reminds us that the city’s future is built through cooperation between residents, communities, businesses, and the city.

City strategy objectives

The objectives of the city strategy are: a pioneer in safety, a flexible partner for businesses, an engaging and vibrant city centre, an attractive home town for families with children, and a renewing city of culture.